Revenue Management Audit
How effective is your pricing strategy – really? Have you clearly segmented your target groups, or are you steering by gut feeling?
Our Revenue Audit takes a deep dive – not just into your numbers, but into the mechanisms that truly impact your profitability.
What We Look At:
- Benchmarking against competitors in your local and thematic market
- Analysis of your current pricing structure and segmentation
- Identification of short-term revenue opportunities and long-term potential
The Bottom Line:
You receive more than just a neutral assessment of your revenue setup – you get real ideas on how to increase your revenue immediately and sustainably. Perfect for anyone who wants to get more out of their pricing strategy – without losing control.
System & Technology Check – Putting Your Technical Foundation to the Test
Systems are the silent infrastructure of your operation. When they work seamlessly together, your teams operate efficiently, your data is accurate, and you remain agile. When they don’t, friction, frustration, and high costs arise.
Our Technology Audit examines whether your tools are truly working for your business – or against it.
We Analyze:
- Which systems you currently use (PMS, CRS, CRM, RMS, Channel Manager)
- How well they are integrated and whether they run efficiently and are scalable
- Whether a system change or upgrade would be beneficial
The Bottom Line:
You receive a well-founded assessment of your tech landscape – along with specific recommendations to make your setup more efficient, digital, and future-ready. Ideal for hotels that see technology as a true driver of success.
Distribution & Channel Analysis
The best offers are useless if no one sees them – or if they end up on the wrong channels.
Our Distribution Audit reveals how your booking platforms are performing, where unnecessary costs are hiding, and which additional markets you could tap into.
Our Focus:
- Evaluation of your current sales platforms (OTA, GDS, direct booking)
- Analysis of channel costs, reach, and performance
- Identification of additional, high-potential distribution channels
The Bottom Line:
We help you boost your visibility while selling more efficiently.
Ideal for hotels that want greater reach – and also want to clearly understand what’s truly worth the investment.
Digital & E-Commerce Audit
Hotel decisions are often made online – sometimes within seconds. That’s why your digital presence needs to be flawless.
From your website to Google Ads campaigns, from chatbots to reviews – we analyze how well your digital setup is performing and where urgent improvements are needed.
In Detail, We Examine:
- Usability, mobile optimization, and loading speed of your website
- Visibility on metasearch engines, Google Ads, and retargeting campaigns
- Personalization options, such as CRM and chatbot integration
- Your review landscape and SEO performance (keyword analysis, structure, technical setup)
The Bottom Line:
This audit puts you on par with top digital hospitality players – and turns your website into a true booking engine.
Ideal for hotels that want to stand out online, not just show up.
Data & Business Intelligence Audit – From Numbers to Real Control
You’ve got plenty of data – but which numbers truly matter?
Our BI Audit shows you how to turn your data into meaningful, actionable decisions. Whether you're already using BI tools or just getting started, we help you bring clarity and structure to your data and get the most out of your systems.
We Support You With:
- Building or optimizing BI setups and system integrations
- Defining data structures, ensuring data quality, and implementing automation
- Evaluating your current decision-making processes based on data
The Bottom Line:
You’ll gain clarity on which data truly supports your goals – and how to lead your organization in a data-driven way.
Perfect for hoteliers who want to turn “data chaos” into a real control cockpit.
FAQs - Single Audits
Individual audits are ideal when you want to focus on a specific area such as revenue performance, tech stack, or online distribution. They're quick, independent, and tailored to deliver actionable results in a short time frame.
• Revenue Management Audit: Pricing strategy, segmentation, comp set analysis and revenue potential
• Tech & System Health Check: Review of PMS, RMS, Channel Manager and CRM – focusing on integration, scalability and ROI
• Distribution & Channel Audit: Evaluation of OTAs, direct booking tools, metasearch and GDS – incl. performance and cost benchmarks
• Digital & E‑Commerce Audit: Website performance, mobile UX, Google Ads, reviews and customer journey
• Data & BI Audit: BI infrastructure, automation, data quality, reporting logic and decision workflows
Once the audit is complete, we support you with clear next steps: prioritization, project management, tool implementation, team enablement and performance monitoring – always tailored to your hotel's structure.